AD Study

Assessment of effects of 3-Screen panel integrated campaign (3rd session)

Nielsen, Nasmedia

Research session on the optimal modeling of screen & channel integrated campaign (4th session)

Nasmedia

Nasmedia wins grand prize at the 2020 Korea Online Advertising Awards

Held by the Ministry of Science and ICT, co-hosted by the Korea Internet and Security Agency & Korea Onlinead Association

Research session on the optimal modeling of screen & channel integrated campaign (3rd session)

Nasmedia

Remix 4.0 enhancement: Optimal Budgeting

Nasmedia

Assessment of effects of 3-Screen panel integrated campaign (2nd session)

Nielsen, Nasmedia

Research session on the optimal modeling of screen & channel integrated campaign (2nd session)

Nasmedia

Study of media planning utilizing Youtube & SMR server data (4th Trend Catch Up Seminar)

Nasmedia

Remix 3.5 enhancement: expansion of IPTV planning coverage

Nasmedia

Research into developing integrated media planning model including IPTV (Digital Media Inside Seminar)

Nasmedia

Assessment of Effects of 3-Screen panel integrated campaign (1st session)

Nielsen, Nasmedia

Research session on the optimal modeling of screen & channel integrated campaign (1st session)

Nasmedia

Study of effects of integrated panel ad campaign (case study)

Nielsen, Nasmedia

Research on data-based video ad planning (3rd Trend Catch Up Seminar)

Nasmedia

Remix 3.0 enhancement: Addition of media filtering line up

Nasmedia

Research session on how to measure performance of 3-Screen video integration (1st Trend Catch Up Seminar)

Nasmedia

Remix 2.0 enhancement: Addition of mix modeling line up

Nasmedia

Research for integrated digital video campaign plannig model (2nd Trend Catch Up Seminar)

Nasmedia

Launch of ReMix - integrated digital video campaign performance measurement solution

Nasmedia

MOU signed with NielsenKorea

Nielsen, Nasmedia

Research support for 'Cross media campaign's ad impression overlap and its effect'

PhD. Seo Yong Lee, Dankook University

Research support for 'Analysis of integrated cross platform and its effect'

HSAD, Nielsen

IPTV campaign performance analysis : Comparing ad saturation of online and TV ads

Prof. Hyunsoo Park, Korea Research, Nasmedia

Joint research on effects of 3-Screen integrated communication

DAUM, Nasmedia

Research on methods to measure campaign performance on each media channel

Nasmedia

The Trade Desk and Nasmedia Joint Business Plan – Korea’s first partnership agreement

the Trade Desk

Certified as Campaign Manager 360 partner for Google Marketing Platform

Google

Amazon Ads – DSP deal signed

Amazon

Google Marketing Platform – Campaign Manger 360 (CM360) renewal deal signed

Google

Google Marketing Platform – Search Ads 360 deal signed

Google

Launch of 'NT' – Nasmedia target audience managing solution

Nasmedia

Domestic data partnership agreement with ‘SKpalnet’, ‘Lotte members’, ‘TG360’

Certified as Display & Video 360 partner for Google Marketing Platform

Google

Certified as Google Third Party Ad Serving (3PAS) partner

Google

Launch of 'NTD' - Nasmedia's trading desk service networked with global DSPs and DMPs

Nasmedia

Adobe Audience Manager - DMP platform deal signed

Adobe

Adobe Ad Cloud - DSP partner platform deal signed

Adobe

MediaMath - DSP partner platform deal signed

MediaMath

Videology - DSP partner platform deal signed

Videology

Lotame - DMP platform deal signed

Lotame

Campaign Manager 360 (formerly, DoubleClick For Advertiser) - Ad Serving platform deal signed

Google

Display & Video 360 (formerly, DoubleClick Bid Manager) - DSP partner platform deal signed

Google

the Trade Desk - DSP partner platform deal signed

the Trade Desk

TURN (currently Amobee) - DSP partner platform deal signed

Amobee

Launch of 'Ntree' - Nasmedia's PC web based ad network

Nasmedia